"Brands need to create trust, companies who greenwash will not last" says the CEO of Fish Tales. - Checkpod
"Brands need to create trust, companies who greenwash will not last" says the CEO of Fish Tales.

"Brands need to create trust, companies who greenwash will not last" says the CEO of Fish Tales.

The Care Principles podcast by Isabel Verstraete.

Business

Bart van Olphen, founder and CEO of Fish Tales (in the US the brand is called Sea Tales) explains how he builds a reliable brand. In order to change the world we need to do business differently as today the power is with the consumers. The industry will need to listen or they will die he explains in '16 minutes of Care', the podcast by the Care Principles. The demands of younger consumers,  the future of farm fishing,  vegan fish alternatives,  and much more are discussed in this last podcast episode with Bart. Do you need help adapting your brand to the wishes of younger consumers? Contact us: hello@thecareprinciples.com.

Details

Release Date

Nov 30, 2022

Language

en

Duration

18'

Host

Isabel Verstraete